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Rajaplay's Unified Backoffice
Imagine a control room for all activities. Rajaplay delivers an integrated backoffice solution that brings together player data, game statistics, game list integration, and SEO management into one seamless platform. This comprehensive system ensures that every aspect of i gaming management is efficient and effective.
Rajaplay's Unified Backoffice
Imagine a control room for all activities. Rajaplay delivers an integrated backoffice solution that brings together player data, game statistics, game list integration, and SEO management into one seamless platform. This comprehensive system ensures that every aspect of i gaming management is efficient and effective.
Rajaplay's Unified Backoffice
Imagine a control room for all activities. Rajaplay delivers an integrated backoffice solution that brings together player data, game statistics, game list integration, and SEO management into one seamless platform. This comprehensive system ensures that every aspect of i gaming management is efficient and effective.
Role
UI/UX
Duration
April 2023 - Present
Team
Michael Su (Product Manager),
Blanche Lui (UX Writer),
Emma Hung (Graphic Designer),
Ticore Shih (Frontend Lead)
Role
UI/UX
Duration
April 2023 - Present
Team
Michael Su (Product Manager),
Blanche Lui (UX Writer),
Emma Hung (Graphic Designer),
Ticore Shih (Frontend Lead)
Role
UI/UX
Duration
April 2023 - Present
Team
Michael Su (Product Manager),
Blanche Lui (UX Writer),
Emma Hung (Graphic Designer),
Ticore Shih (Frontend Lead)
The Challenge: Redefining Backoffice Solutions for iGaming
While existing backoffice solutions provide basic functionalities, the iGaming industry lacked a truly customizable and adaptable platform that could cater to the diverse needs of different operators. Rajaplay emerged from the need to fill this gap by offering a unique, highly customizable backoffice solution.
We envisioned Rajaplay as a tool that allows operators to tailor every aspect of their backoffice—from player management and game analytics to SEO strategies and user interface design. This level of customization empowers operators to differentiate their brands, optimize operational workflows, and ultimately enhance player engagement and retention.
The Challenge: Redefining
Backoffice Solutions for iGaming
What we did
Product
Product Design, UI & UX, User Testing & Feedback,
Documentation & Training
Collateral
Marketing Materials, Client Decks, Sales Support Materials
The Challenge: Redefining Backoffice Solutions for iGaming
While existing backoffice solutions provide basic functionalities, the iGaming industry lacked a truly customizable and adaptable platform that could cater to the diverse needs of different operators. Rajaplay emerged from the need to fill this gap by offering a unique, highly customizable backoffice solution.
We envisioned Rajaplay as a tool that allows operators to tailor every aspect of their backoffice—from player management and game analytics to SEO strategies and user interface design. This level of customization empowers operators to differentiate their brands, optimize operational workflows, and ultimately enhance player engagement and retention.
The Challenge: Redefining
Backoffice Solutions for iGaming
What we did
Product
Product Design, UI & UX, User Testing & Feedback,
Documentation & Training
Collateral
Marketing Materials, Client Decks, Sales Support Materials
The Challenge: Redefining Backoffice Solutions for iGaming
While existing backoffice solutions provide basic functionalities, the iGaming industry lacked a truly customizable and adaptable platform that could cater to the diverse needs of different operators. Rajaplay emerged from the need to fill this gap by offering a unique, highly customizable backoffice solution.
We envisioned Rajaplay as a tool that allows operators to tailor every aspect of their backoffice—from player management and game analytics to SEO strategies and user interface design. This level of customization empowers operators to differentiate their brands, optimize operational workflows, and ultimately enhance player engagement and retention.
The Challenge: Redefining
Backoffice Solutions for iGaming
What we did
Product
Product Design, UI & UX, User Testing & Feedback, Documentation & Training
Collateral
Marketing Materials, Client Decks, Sales Support Materials
Screens
We designed and AB tested the entire mobile and web app user experience for Rajaplay. Our primary objective was to authentically capture the essence of the product while meeting the specific needs of our clients.
Final thought
Transitioning from a smaller firm to leading such a significant project, pivotal in our company's growth, has been both challenging and enlightening. Collaborating closely with our talented development team and engaging with clients who would ultimately use our backoffice has been invaluable. These interactions have not only strengthened my professional skills but also deepened my understanding of user needs and preferences. From refining user flows to conducting thorough research, every aspect of Rajaplay has been a learning opportunity. I'm grateful to have contributed to a project that has brought meaningful innovation to the iGaming industry and positively impacted the company's trajectory.
Transitioning from a smaller firm to leading such a significant project, pivotal in our company's growth, has been both challenging and enlightening. Collaborating closely with our talented development team and engaging with clients who would ultimately use our backoffice has been invaluable.
These interactions have not only strengthened my professional skills but also deepened my understanding of user needs and preferences.
From refining user flows to conducting thorough research, every aspect of Rajaplay has been a learning opportunity. I'm grateful to have contributed to a project that has brought meaningful innovation to the iGaming industry and positively impacted the company's trajectory.
Total Coffee
1000+
Total Figma Screens
300+
Total Tickets
100+
Excluding Bugs
Time Reduction
Reduced setup time by 25%
Customization
Enabled 85% of client to customize
UI elements easily
Adoption
Successfully integrated 10+ providers
in the initial two months
Efficiency
reducing administrative task by
50%
Cost Reduction
Reduced client development costs
due to backend customizability.
SEO
Enhanced SEO tools, resulting in
a 17% increase in organic traffic
More Works
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